Enterprise GTM operating systems · Anthropic-first · Microsoft-native
This is my personal resume and project showcase: the work behind Joan, Joan4U, Pipeline Rebel, Revenue Team OS, SalesSidekick, and my Microsoft, Anthropic/Claude, and OpenAI platform lanes.
Why This Site Exists
A static resume cannot show the work: governed agents, revenue operating layers, Microsoft-native GTM systems, Anthropic-first workflows, and OpenAI portability.
This site is an interactive showcase — you can explore my experience, dig into my projects, and ask questions directly.
Joan, Joan4U, Revenue Team OS, SalesSidekick, and the project pages are part of the proof — the site is a working system, not only a presentation layer.
20+
Years Enterprise Sales
13
Years Cisco Systems
Microsoft
Partner Ecosystem
Anthropic
Claude-First Revenue OS
OpenAI
Model + Codex Lane
Mid-Market
Enterprise GTM Focus
$100M+
Career Sales
70+
PnP Startups Mentored
Scroll to explore
The Story
20+ years in enterprise sales taught me that technology never lands in a vacuum. It collides with incentives, budgets, politics, trust, and human behavior.
That is why my AI work starts with operating models, not prompt tricks. Revenue Team OS is built first around Anthropic and Claude for team memory, governed skills, and manager visibility. SalesSidekick extends the Claude for Sales lane with seller context, methodology, evidence, and workflow memory. Microsoft gives the enterprise work surface. OpenAI and Codex keep the system portable.
Plug and Play is the startup ecosystem lane for founders and early revenue teams. The center of gravity is mid-market and enterprise revenue teams that need AI to become an operating system, not another disconnected tool.
I build to help make the upside real without being naive about the cost.
Featured Projects
These six proof points show my current body of work: Microsoft-native GTM, Anthropic-first Revenue Team OS, Joan, SalesSidekick, and the startup ecosystem lane at Plug and Play.
Microsoft-First GTM Operating Layer
01Microsoft gives teams powerful surfaces, but not the operating model that connects Copilot, Dynamics, partner credibility, and daily revenue workflow.
My Microsoft GTM lane packages Founders Hub, ISV Success, CSP Partner status, Azure/OpenAI implementation, and SalesSidekick operating logic into a Microsoft-native AI GTM motion.
Founders Hub · ISV Success · CSP Partner · Azure/OpenAI implementation
Anthropic-Native Revenue Team OS
02Mid-market and enterprise revenue teams are starting to use AI everywhere, but the memory, approved context, skills, receipts, and governance still live nowhere.
Revenue Team OS is built first around Anthropic and Claude: governed skills, customer-owned memory, release evidence, correction loops, and manager-ready rollups.
Anthropic-native · Claude Team/Enterprise · governed skills · owned memory
Joan · Microsoft-Native Work Governance
03Enterprise teams do not need another everything-agent or a shadow Microsoft control plane. They need governed digital work: admission, policy, approvals, evidence, and closeout truth.
Joan is the Microsoft-native kernel and governance layer for governed digital work. It is intentionally not the Chief-of-Staff product; Joan4U is the separate digital employee direction.
Microsoft-native | Work Operations | Workforce Builder | Platform Control
SalesSidekick · Claude-Native Sales Extension
04Claude for Sales gives teams a strong Anthropic surface, but enterprise sellers still need account memory, methodology, evidence, and workflow depth connected to their real systems.
SalesSidekick is the Claude-native extension layer: it assembles CRM, email, call, and research context, then turns Claude into an evidence-graded sales operating system.
Claude for Sales extension · 78 AI modules · 4,760+ tests · 295 pipelines
Plug and Play Mentorship
05Startups entering the U.S. market need sharper GTM systems, not another generic AI talk or one-off mentor session.
The Plug and Play lane turns Claude, Codex, SalesSidekick, and startup GTM judgment into workshops, playbooks, and advisory paths for founders and early revenue teams.
70+ startups · GOAL workshop · May Summit GTM OS lane
Skool · SalesSidekick Adoption
06Operators know AI matters, but they do not have a practical home base for turning Claude-native workflows into consistent GTM habits.
The Skool community packages SalesSidekick Lite/Pro paths, Claude-native GTM workflows, workbooks, audits, and weekly operating cadence into a guided adoption system.
3 tracks · 47-tab audit · SalesSidekick Lite/Pro · Friday Reset
Experience
Video Guide
The video guide is the interactive layer of the site. Log in or request an account to talk through the projects, the thinking behind them, or where I might fit.
Role / Project Fit
If you are evaluating me for a role, advisory engagement, or build opportunity, the Latif AI Guide maps the brief against the evidence on this site. Strong fits, partial matches, honest gaps.