A portfolio of problem-solving systems.

This is the deeper layer of the site. Every project page is designed to answer four questions: what problem was worth solving, what I built, why the architecture matters, and what the work says about how I operate.

If you want the fastest read on my current work, start with Microsoft AI GTM, Revenue Team OS, Joan, SalesSidekick, Plug and Play, and the Skool community.

Founder/Builder

Founder/Builder

These are the systems I built from the ground up. Each one exists because I saw a real gap and decided to design the operating model myself.

AI Startup Sales

AI Startup Sales

These pages show the commercial side of my work: building categories, opening markets, and turning complex technology into enterprise traction.

Advisory

Advisory

This is where strategy, pattern recognition, and operator judgment show up outside a product build.

Community Projects

Public repos and shared frameworks

These are the public artifacts I share more openly: tools, frameworks, and workflow libraries that extend the portfolio beyond the core case studies.